1. Growing Demand: 66% of consumers are willing to pay more for verifiably sustainable products.
  2. Eco-Premiums: Eco-friendly versions can command up to 30% higher prices than their conventional counterparts.
  3. Global Investments: Worldwide investments in sustainability now amount to trillions of dollars annually.

  4. Market Growth: The sustainable product segment is projected to grow from its current market size of $16.50 billion to $61.92 billion by 2030.
  5. Consumer Spending: Sustainable products represent approximately 0.05% of total consumer spending in the U.S., indicating room for growth.
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