- Growing Demand: 66% of consumers are willing to pay more for verifiably sustainable products.
- Eco-Premiums: Eco-friendly versions can command up to 30% higher prices than their conventional counterparts.
- Global Investments: Worldwide investments in sustainability now amount to trillions of dollars annually.
Market Growth: The sustainable product segment is projected to grow from its current market size of $16.50 billion to $61.92 billion by 2030.- Consumer Spending: Sustainable products represent approximately 0.05% of total consumer spending in the U.S., indicating room for growth.
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